Adobe Think Tank: Discover Your Brand’s EQ — Teaser

Marketing, creative and media industry leaders weigh in on the role of emotional connections with customers’ today, and the need to be emotionally intelligent around global and cultural moments. Watch the full discussion, moderated by Thomas Barta, that took place in parallel with Cannes Lions 2017:

Thomas Barta, Moderator
Andrea Sullivan, CMO, Interbrand
Thalia Mavros, Founder & CEO, The Front
Chris Cancilla, Chief Creative Officer, Arc Worldwide
Beth Wade, CMO, VML
Sarah Gormley, VP, Brand Marketing, Adobe
Adrian Parker, VP of Marketing, Patron Spirits
Bill Bien, CMO and Head of Strategy, Philips Lighting
Catherine Balsam-Schwaber, Chief Content Officer, Mattel, Inc.